Unmissable moments with Viking Cruises

The challenge

Align Viking Cruises with unmissable TV moments

The solution

ITV3 is the home of top quality drama. Our daily sponsorship of two hours in prime time is the perfect opportunity to gently remind our upmarket audience of the variety and quality of Viking Ocean and River cruises

Results

Viking Cruises use the considerable reach and frequency of the package to rotate beautifully filmed on-board scenes with tantalising glimpses of both River and Ocean destinations